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Imagun, Inc. Glossary of Techno Babble
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  Alpha Builds

The first actual builds of software or a Web site that are stored on the imagun server to which the client has access to review the artwork and the progress of the site. A cycle of a site is alpha-beta-Finito. The specific content and parameters of an alpha site are dependent upon the project.


  Active X

Active X, formerly known as OLE2, is a computer programming language designed by Microsoft to write programs that can be downloaded from the internet or intranet into Microsoft's Internet Explorer Browser using small Active X programs called scriptlets or hooks. These include functions such as animations, calculations, forms, and other interesting events.



Noise, Music, effects. Sometimes annoying, sometimes cool. With the advent of streaming technologies such as Shockwave, Real One Player - Video and Audio, and Microsoft's Media Player, audio can make for effectual presentations.
Some file types: mid, wav, aiff, au, asf, ra, rm, mp3



A small application written in the Java language for the internet.


  ARPANET (Advanced Research Projects Agency Network)

The precursor to the internet. Developed in the 60's and 70's by the U.S. Department of Defense as a way for communications to survive a nuclear war.


  ASCII (American Standard Code for Information Interchange)

A world wide standard for the code numbers used by computers to represent all upper and lower case letters, numbers, punctuation, etc.



An email, containing targeted content, that is sent automatically in response to an inquiry or the submitting of an online form. The autoresponder works without the intervention of anyone and is a completely automated process. If you have specific information you want to disperse, autoresponders are an excellent tool for the job.



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